UK video production company
Autumn Films is a corporate UK video production company based in Taunton, Somerset. We work with multiple agencies, businesses and charities across the UK with one thing in mind! To help grow their business or share their values.
How do we do this?
We tell stories. Stories that already exist within your organisation.
What is a story?
Storytelling is the retelling of events, real or imagined, often told from a single perspective. Storytelling is our way of connecting to others. Story is about learning, growing, and experiencing change.
Is everything a story?
No! The fact that there are 6.7 million people in Vietnam with disabilities is not a story—it’s a statistic or a fact. A story is the lived experiences of one of those people.
Ok, I get it but how can this help my business?
Imagine you make and sell shoes. You make 2000 pairs of shoes per month in various colours, sizes and leather options. These are the facts of your business and many businesses solely focus on facts when it comes to their marketing. Yes of course this information is important but how is it going to separate you from all the other shoemakers?
That’s where we come in! We will focus on just the one pair of shoes you made and sold that month. We will help you identify that one pair. We will explore why they chose your brand above others? Understand what challenges your product or service solved for them. We will make your customer the hero of the story.
Does this approach really work?
Most definitely! Approaching your marketing in this way creates a number of important touchpoints. Customers will relate to that one story and be 10x more likely to reach out to you, over just a facts and figures approach. Storytelling also builds authenticity, credibility and trust in your business culminating in loyalty and future sales or engagement.